Just when you thought you had heard enough bad economic news we get hit with another indication we are in big trouble. The Wallstreet Journal today (April 22) tells us that domestic Barbie sales declined as foreign sales increased. Poor Barbie is fighting for her reputation once again, and it is not because she was out too late with Ken. Some hip hop-doll who is named Bratz of all things in stealing market share from Barbie. I checked out Bratz’s website and Barbie’s. I must admit, Bratz had a better site. I feel so bad for Barbie. Will Barbie be able to keep up? Are they messing too much with her brand? What is to become of our old friend?
April 22, 2008